Story Summary
Rødovre Mighty Bulls players Frederick Amondsen and Victor Gade have taken part in Fri eller Fanget, a campaign designed to raise awareness of free support for young people seeking to move away from nicotine use.
The pair appear in a campaign video centred on breaking habits. Fri eller Fanget, meaning Free or Trapped, is aimed at 15-to-25-year-olds and directs participants towards Stoplinien counselling, where young people can seek guidance based on their individual circumstances.
Rødovre Mighty Bulls said the club was pleased to contribute its players’ engagement and visibility as part of its local-community role. The campaign was also featured at Rødovre’s home game against Herlev on 23 October.
Key Facts
- Frederick Amondsen and Victor Gade have participated in the Fri eller Fanget nicotine-awareness campaign.
- Fri eller Fanget promotes free help for 15-to-25-year-olds who want support in leaving nicotine use behind.
- The campaign directs young people to Stoplinien counselling tailored to their individual situation.
- Rødovre Mighty Bulls featured the campaign at their home game against Herlev on 23 October.
- The campaign operates across several municipalities, including areas of Vestegnen and Sydamager, with support from Nordea-fonden.
IHM Discussion
This is a community initiative rather than a hockey transaction or on-ice development, but it puts two Rødovre players at the centre of a public-health message aimed at young people. Amondsen and Gade’s involvement gives the campaign familiar sporting faces while keeping its central offer clear: young people can access help without being judged.
The club’s contribution also extends beyond the video. Bringing the campaign into the setting of a home game against Herlev gave it a direct presence among supporters and local families.
Why It Matters
Hockey clubs have a visible place in their local communities, and Rødovre Mighty Bulls are using that platform to point young people towards available nicotine counselling. By involving Amondsen and Gade, the campaign connects its support message with players who are already recognisable to the club’s audience.
Mini Q&A
Which Rødovre players are involved in the campaign?
Frederick Amondsen and Victor Gade have taken part in the Fri eller Fanget campaign video.
Who is Fri eller Fanget aimed at?
The campaign is aimed at young people aged 15 to 25 and highlights free support for nicotine use.
How did Rødovre Mighty Bulls support the campaign?
The club contributed player participation and visibility, including featuring the campaign at its home game against Herlev on 23 October.
What Comes Next
Rødovre Mighty Bulls have said they look forward to continuing their collaboration with Rødovre Municipality and the other municipalities involved in Fri eller Fanget.